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The Sustainable Brand, From Sourcing to the Last Mile

Melissa Obeid, Founder of sustainable luxury beauty brand La Fervance , joins Ian Kerr to discuss brand values, the supply chain, and the last mile. They cover:

  • What sustainability means for a brand
  • COSMOS certification
  • Building sustainability into a brand’s DNA
  • Packaging – including minimisation of plastic usage
  • Minimising the carbon footprint in the supply chain
  • Quality
  • What happens to packaging after the consumer has used the product
  • Refillable packaging
  • Choosing the right logistics and delivery partners
  • Carbon neutral delivery and green delivery options
  • Growth in direct-to-consumer e-commerce
  • Unboxing and its environmental consequences
  • Size of parcels (with packaging) and the impact on the number of parcels that can fit in a delivery vehicle

La Fervance’s social impact and commitment .

Listen to the podcast by clicking on the play button on the audio player above (may take a few seconds to load and start playing). You can also listen (and subscribe) to the podcast via Google Podcasts, iTunes, and Spotify .

Brought to you by:

The Postal Hub Podcast is the weekly podcast for the global postal and delivery sectors. For more information, visit the Postal Hub Podcast website at  thepostalhub.com .

Follow the Postal Hub on  Twitter  and  LinkedIn .

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MER Magazine


The Mail & Express Review (MER) Magazine is our quarterly print publication. Packed with original content and thought-provoking features, MER is a must-read for those who want the inside track on the industry.

 

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